ASK.com pushing for real consumers

submitceo · 10-18-2007, 11:06 AM

If you haven't seen them lately, ASK.com has really had some great TV ads targeting REAL consumers. (Not geeks like us.) I am very impressed with their market share movement in the consumer area of the web.
They are really taking on Google in their ads and their point is delivered very well.
I know, they don't have the reach, their serps are weak, their market is blah, blah, blah....
Not what I am talking about.
They are selling the sizzle and not the steak and doing a great job of it.
Never thought I would say that about them.

usearchme · 10-18-2007, 12:59 PM

lol its a shame no one uses their search engine anymore, they really should tidy it up as its very ugly, i must get 1 or 2 hits a day from them if that !

Woc

hasan_889 · 10-18-2007, 04:36 PM

I've seen ASK's tv advert, I believe it may draw attention of common users like, grandma, grandpa ... those who don't know what they are looking for and not concern about quality of search result.

But I'm a google guy, I know what I'm looking for, I don't need any suggestions from search engine, if search engine can deliver my results nicely, fastly - I'm happy with that.

That's why provably I'll not leave google after watching "tacky" ads ... :-)

10-18-2007, 11:06 AM	#1
submitceo Member Join Date: Apr 2006 Location: ga Posts: 183	ASK.com pushing for real consumers If you haven't seen them lately, ASK.com has really had some great TV ads targeting REAL consumers. (Not geeks like us.) I am very impressed with their market share movement in the consumer area of the web. They are really taking on Google in their ads and their point is delivered very well. I know, they don't have the reach, their serps are weak, their market is blah, blah, blah.... Not what I am talking about. They are selling the sizzle and not the steak and doing a great job of it. Never thought I would say that about them.

10-18-2007, 12:59 PM	#2
usearchme Senior Member Join Date: Nov 2006 Posts: 308	Re: ASK.com pushing for real consumers lol its a shame no one uses their search engine anymore, they really should tidy it up as its very ugly, i must get 1 or 2 hits a day from them if that ! Woc __________________ Free Chat Rooms Free Online Chat Rooms

10-18-2007, 04:36 PM	#3
hasan_889 Hardcore Spam Killer! Join Date: Aug 2006 Location: London Posts: 1,238	Re: ASK.com pushing for real consumers I've seen ASK's tv advert, I believe it may draw attention of common users like, grandma, grandpa ... those who don't know what they are looking for and not concern about quality of search result. But I'm a google guy, I know what I'm looking for, I don't need any suggestions from search engine, if search engine can deliver my results nicely, fastly - I'm happy with that. That's why provably I'll not leave google after watching "tacky" ads ... :-) __________________ Please read the Signature & Link Rule first and award Reputation to good posts Jinnat Ul Hasan's SEO Blog - I'm not a SEO Guru - I just know some techniques Latest Gadgets Blog \| News & Updates Free Business Expert Article Directory Free Live Cricket \| Online Streaming \| TV Broadcast

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